🍳 Food Creators · 49 profiles
Sponsorship benchmarks for food, cooking, and culinary creators across YouTube, TikTok, and Instagram. Food content drives some of the highest organic engagement on any platform, with recipe and review formats generating consistent watch time.
Food creators attract broad advertiser demand from meal kit services, kitchen appliance brands, and grocery delivery platforms. TikTok food content in particular has exceptional virality, often pushing mid-tier creators into macro territory overnight.
